Sell more pairs with the Practice Buddy
As competition in optics becomes increasingly difficult to counter, one of the major means of maintaining turnover and profitability is in ensuring that clients purchase more than one pair. This maximises your OO time and when it is coupled with a loyalty device - ensures clients do not stray to your competitors. Now, in addition to our extensive range of marketing materials for just about every challenge you can imagine, we can provide our Professional subscribers with Lens Club.
So, with the Buddy, it is possible not just to match the tactics of the big guys, but to beat them at it, by being more client-centred, more service-oriented and above all - marketing and communicating your services in a sustained, imaginative and professional manner. The 'Buddy is something unique in optics: an ever-increasing range of specific campaigns, tools and initiatives, designed entirely for the independent optical sector. A powerful, point-&-click communications toolkit that requires minimal effort on your part - and maximum returns on sales. Complemented with unique techniques for maximising your client focus.
You can browse this site to see examples of just some of the materials you can have access to as a subscriber. We have simply the largest range of marketing and recall materials designed specifically for the Optical sector anywhere in the industry.
Our monthly-based subscriptions are payable by direct debit - and you can cancel at any time. If you would like to see more of what we can offer, why not contact us and ask for a tour?